Re-launched Dutch Lady Growing Up Milk with 5xDHA
2012
Project Invader Dutch Lady ActivGold
2013
Dutch Lady Milk Industries Berhad 50th Anniversary
2014
Launch of Drink.Move.BeStrong campaign
2015
Rebranding of Dutch Lady Growing Up Milk range, Friso Gold range, and Dutch Lady PureFarm range
2016
Launch of Dutch Lady MILKY 125ml
2017
- Launch of Dutch Lady MILKY 225ml
- Certified with Malaysia’s Healthier Choice Logo
2018
Relaunch of Dutch Lady 5xDHA range and Frisomum Gold
2019
A year of innovation (+Protein, Kurma & Ros Bandung, RM1 pack)
2019-2
Won The Loyalty & Engagement Awards 2019 for Friso Gold (Best Use of Mobile – Bronze & Best Online Experience – Silver)